GoFish CEO Matt Freeman Interviewed on The Wall Street Journal This Morning National Radio Broadcast
Mr. Freeman Provides Perspective on the Benefits and Future of Digital Advertising
SAN FRANCISCO--(BUSINESS WIRE)-- The Wall Street Journal This Morning, a national radio broadcast focusing on top business and finance stories, recently featured GoFish Corporation's (OTCBB: GOFH, www.gofishcorp.com) CEO Matt Freeman who discussed his perspective on the benefits of digital brand advertising.
During the radio segment, Mr. Freeman discussed the unique advantages of online digital advertising for marketers wanting to reach specific demographics through contextual and behavioral targeting– a strategy that can serve to transform advertising into a service customized to address individual consumer needs. He also spoke about the game changing impact of the convergence between Internet and television and the opportunity it presents for brands to reach a broader audience, beyond the scope of the Internet.
The broadcast aired on Monday, June 23, 2008 and is available as a downloadable podcast and through the company's website: www.gofishcorp.com/roller/corp/category/investors/presentations.
This radio interview follows the appearance of several feature stories about the company in leading publications, including Advertising Age, the Wall Street Journal, and the Washington Post. The articles, discussing Matt Freeman's appointment as CEO of GoFish, detail Mr. Freeman's perspective on how digital ad networks such as GoFish can seize online brand advertising opportunities missed by Microsoft and Yahoo.
About The Wall Street Journal This Morning
The Wall Street Journal This Morning offers radio listeners the day's first look at the top business news stories in the engaging, informative and authoritative voice of The Wall Street Journal. Each show previews The Journal's take on what to watch for later in the day in the world of business, money, the markets, travel, technology, media, marketing, careers, e-commerce, and more.
About GoFish Corporation
GoFish Corporation (www.gofishcorp.com) (OTCBB: GOFH - News), headquartered in San Francisco and New York with sales offices in Los Angeles, Chicago and Detroit, is a leading entertainment and media company focused on brand immersion experiences that reach kids, teens and moms in a deeply engaged mind state. GoFish specializes in aggregating, and distributing premium content on a large network of quality sites for which GoFish is the exclusive brand advertising monetization partner. The GoFish Network of sites reaches over 21 million unduplicated online users domestically, and 66 million worldwide. It presently ranks as the 3rd largest kids/teens opportunity and a top 5 "mom" opportunity for blue-chip advertisers.*
* Source: comScore Media Metrix custom entity, May 2008. The Kids/Teen category has been custom-defined by GoFish Corporation and is not a standard comScore Media Metrix category.
Safe Harbor Statement
This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements in this press release are generally identified by words, such as "projects," "believes," "anticipates," "plans," "expects," "will," and "would," and similar expressions that are intended to identify forward-looking statements. Forward-looking statements in this press release include, without limitation, the statement that the additional financing will allow GoFish to continue to grow the business and increase its market presence. Forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of GoFish to be materially different from any future results, performance or achievements expressed or implied by forward-looking statements. Investors are cautioned that forward-looking statements are not guarantees of future performance and that undue reliance should not be placed on such statements. Actual events may differ materially from those mentioned in these forward-looking statements because of a number of risks and uncertainties. Discussion of factors affecting GoFish's business and prospects is contained in GoFish's periodic filings with the Securities and Exchange Commission. GoFish undertakes no obligation to publicly update or revise any forward-looking statements or to make any other forward-looking statements, whether as a result of new information, future events or otherwise unless required to do so by the securities laws. Investors are referred to the full discussion of risks and uncertainties associated with forward-looking statements and the discussion of risk factors contained in the GoFish's filings with the Securities and Exchange Commission. These filings are available on a website maintained by the Securities and Exchange Commission at www.sec.gov.
