GoFish Launches Branded Entertainment Division and Hires Three Executives Formerly of YAHOO!
SAN FRANCISCO - November 14, 2006 - GoFish Corporation (OTCBB: GOFH), a leading user-generated video company, today announced the launch of a branded entertainment division and the appointment of three new hires to run it. C.J. Bowden, David Fisch and Lori Macias joined GoFish as vice presidents of Branded Entertainment. This news follows the company's recent announcement that Peter Guber, chairman and CEO of Mandalay Entertainment, joined its board of directors.
Bowden, Fisch and Macias have established a solid track-record of working together. Most recently they were co-founders in a Los Angeles based start-up that collaborated with creative talent in the development of original programming initiatives. While at Yahoo!, for a combined 15 years, Bowden, Fisch and Macias helped develop, manage and sell Yahoo!'s Front Page, community properties and branded entertainment business, which included Apprentice, Contender and Entertainment Tonight.
GoFish, an early entrant into the user-generated video sector and first publicly traded company in the space, provides people with an online platform for uploading, sharing, searching for and watching videos from around the world.
"Our Branded Entertainment Division is focused on original programming that taps into the energy and enthusiasm around user-generated video, an approach that we believe will deliver a superior experience for viewers, creators and advertisers alike-and will revolutionize online entertainment," said Michael Downing, founder and CEO of GoFish. "C.J., David and Lori are uniquely qualified to lead this key unit of our business- each of them provides a critical blend of experience with the web, the entertainment community and advertising."
GoFish established leadership in the area of branded entertainment with the launch of "America's Dream Date" - the first reality themed online show harnessing user-generated video that was sponsored by a national beverage brand.
About GoFish Corporation
GoFish Corporation, (OTCBB: GOFH) headquartered in San Francisco, is a leading consumer online video destination that, in two years, has grown to deliver millions of videos per month to a rapidly growing audience of enthusiasts. An early entrant into the user-generated video sector and the first publicly traded company in the space, GoFish is a place on the web where millions of people come to upload, share and watch their favorite videos from around the world. For more information about the company, go to www.gofishcorp.com.
Forward-Looking Statements
This press release contains 'forward-looking statements' within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934. Although the forward-looking statements in this release reflect the good faith judgment of management, forward-looking statements are inherently subject to known and unknown risks and uncertainties that may cause actual results to be materially different from those discussed in these forward-looking statements including, but not limited to, our inability to generate sufficient operating cash flow from advertising revenue, a reduction in the demand for user-generated video and related services, a fall-off in search engine directed traffic to our web site, and general economic conditions. Readers are urged to carefully review and consider the various disclosures made by us in the our reports filed with the Securities and Exchange Commission, including those risks set forth in the Company's Current Report on Form 8-K filed on October 31, 2006, which attempt to advise interested parties of the risks and factors that may affect our business, financial condition, results of operation and cash flows. If one or more of these risks or uncertainties materialize, or if the underlying assumptions prove incorrect, our actual results may vary materially from those expected or projected. Readers are urged not to place undue reliance on these forward-looking statements, which speak only as of the date of this release. We assume no obligation to update any forward-looking statements in order to reflect any event or circumstance that may arise after the date of this release.